A mix of media will promote the show, focusing on the listening, viewing and reading habits of our audience. The advertising campaign will utilize:
- Television and Radio
- Newspapers and Magazines
- Web/ Satellite
- Outdoor Advertising
- Personal invites to 'Who's Who’ of Goa and India
- Pre and Post press reviews & Media hype
The full promotional campaign will include activities and highlights to maintain high attendance levels at the show and create new interest in the boating lifestyle in INDIA.
